The environmentally themed film, which features Danny DeVito as the voice of the Lorax, the mustached wee wise one who speaks for the trees, and Ed Helms as The Once-ler, the enigmatic character responsible for the disappearance of the Truffala trees, also stars the voice talents of Zac Efron, Taylor Swift and Betty White. Needless to say, itâs a much longer story that involves more principal characters than the book, which was a chief concern to Meledandri and his colleagues as they considered its treatment onscreen.
âYou want to stay true to the material and honor it, but you must expand it and make it into something that works in a 90-minute movie, something very different from a childrenâs book,â director Chris Renaud says. âYou have to decide how to not only take these iconic images and words and turn them into a movie, but how to expand that bookâs world.â
Among the most pleased with the expansion of the story and the final result is Geisel herself. âThe Lorax is one of the most important books that Ted wrote, and it is one of my favorites,â Seussâ widow reflects. âThis film celebrates the book in such a beautiful and inspiring way. I think Ted would be quite proud.â
Dr. Seuss’ The Lorax is available starting Aug. 21 on Video On Demand. Check your cable system for availability.
Photo:Â Â© 2012 Universal Pictures Credit: Universal Pictures and Illumination Entertainment