He’s become a cult figure for Animal Planet, and also a ratings hit. Season 1 of Ernie Brown Jr.’s (a.k.a. “Turtleman”) series Call of the Wildman ended its first season last week, over Labor Day weekend, helping the network achieve its best-ever Labor Day weekend ever. Animal Planet’s all-day Call of the Wildman marathon led up to back-to-back season finale episodes, and each delivered nearly 1.3M P2+ viewers and helped Animal Planet rank among the top five ad-supported cable networks in the 10pm time slot among M25-54 and M18-29. The week before, on Aug. 26, Call of the Wildman hit an all-time series high with the premiere episode, “Pig Wallow Predator,” which delivered nearly 1.8M P2+ viewers. The series ranks as Animal Planet’s top three series year to date among P2+ viewers, P25-54 and P18-49.
Obviously, with numbers like this, Animal Planet had little hesitation in snapping Turtleman back up for another season, which they announced today. Season 2 of Call of the Wildman will feature 20 new half-hour episodes, to debut in 2013. The show will likely continue featuring Turtleman in more backwoods adventures, wrangling critters — notably the turtles of his name – in murky ponds with his bare hands.
“Yi yi yi, come git some!” said Ernie, in reaction to the renewal. Because, what else would you expect Turtleman to say?
Photo: Jonathan Hanson/Animal Planet